Last Updated: March 3, 2026
Children's Online Privacy Protection Act Compliance
Vitasphere, LLC (DBA HeroMe) is fully committed to complying with the Children's Online Privacy Protection Act (COPPA). This policy explains how we protect children's privacy and what rights parents have regarding their children's information.
1. Overview
COPPA is a U.S. federal law that protects the privacy of children under 13 years old. HeroMe is a platform for parents that creates personalized stories for children ages 4-12, so COPPA compliance is central to how we operate. This policy reflects the 2025 COPPA amendments (effective April 22, 2026).
Key Principle: HeroMe is a service for parents. Only parents create accounts and interact with the platform. Children do not have accounts and do not provide any information directly to HeroMe. All information about children is provided by their parent or legal guardian.
2. Information We Collect About Children
We collect only the minimum information necessary to provide our service:
| Information | Purpose | Required? |
|---|---|---|
| First name only | Personalize stories with child's name | Yes |
| Age or date of birth | Age-appropriate content and pacing | Yes |
| Behavioral challenges | Story personalization | Yes |
| Comfort objects/interests | Story personalization (companion characters) | No |
| Pronouns (he/she/they) | Correct pronoun usage in stories | No |
| Home setting description | Story setting personalization | No |
| Reading level | Age-appropriate vocabulary and pacing | No (auto-set) |
| Onboarding chat transcripts | Extracting profile information from parent conversation | Yes (auto) |
| Parent feedback on stories | Adapting tone, pacing, and content of future chapters | No |
3. Information We Do NOT Collect
We explicitly do NOT collect:
- Last names or full names of children
- Home addresses or school information
- Phone numbers of children
- Email addresses of children
- Photos, videos, or audio recordings of children
- Social Security numbers or government IDs
- Precise geolocation data
- Persistent identifiers for behavioral advertising
- Any information directly from children
4. Parental Consent
How We Obtain Consent
Before collecting any information about a child, we require verifiable parental consent:
- A consent notice is displayed before any child information is requested
- Parent creates an account using their own email address and verifies via one-time code
- Parent explicitly checks separate consent boxes: one for data collection and one for AI processing of their child's information
- Parent enters the child's information themselves
- Credit card validation confirms the parent is an adult with a valid payment method
Consent Verification
We use credit card verification as our primary method of verifiable parental consent (VPC), which is recognized by the FTC as an approved consent mechanism. The parent's card is validated through Stripe to confirm they are an adult. We also record the consent timestamp and IP address for our records.
Separate Consent for AI Processing
In accordance with the 2025 COPPA amendments, we obtain separate consent for AI processing of your child's information. You may consent to our collection and internal use of your child's information without consenting to disclosure to third-party AI services. However, AI processing is necessary to generate personalized stories, so declining AI consent means stories cannot be created.
5. Parental Rights Under COPPA
As a parent or guardian, you have the right to:
Review Information
Request a description of the types of information collected about your child and review the actual information. Access your child's profile anytime through your account dashboard.
Delete Information
Request deletion of your child's information at any time. Use the "Delete Profile" option in Settings or contact us at privacy@herome.ai.
Refuse Further Collection
Refuse to allow any further collection or use of your child's information. Note that this may require us to delete the child's profile and associated stories.
Withdraw Consent
Withdraw your consent at any time by closing your account or contacting us.
6. How We Use Children's Information
Children's information is used ONLY to:
- Generate personalized stories
- Provide age-appropriate content and pacing
- Track reading progress within the family's account
- Improve our story generation algorithms (using anonymized, aggregated data only)
We NEVER use children's information for:
- Advertising or marketing to children
- Behavioral targeting or profiling
- Sale to third parties
- Any purpose unrelated to providing our service
7. Third-Party Sharing
We share children's information only with service providers who are:
- Necessary to provide our service (e.g., cloud hosting, AI processing)
- Bound by contractual obligations to protect children's privacy
- Prohibited from using the information for any other purpose
- Required to maintain appropriate security measures
Our service providers include:
- Supabase: Database hosting (data encrypted at rest). Stores profile data, stories, and account information. Operates under a Data Processing Agreement.
- Vercel: Application hosting and privacy-focused analytics (aggregate page views only, no PII, no cookies). Operates under a pre-signed Data Processing Agreement.
- Google Gemini (paid API): AI story text generation. Your child's name is pseudonymized (replaced with a placeholder) before any data is sent to Google. Google receives the child's age range, challenge category, and story context — but never the child's real name. Google does not use paid API data to train models and retains prompts for up to 30 days for abuse monitoring only. Operates under Google Cloud's Data Processing Addendum.
- Replicate: Story illustration generation. Only age-range hints (e.g., "young child") and visual scene descriptions are sent. No names, personal details, or identifiable information is included in image prompts.
- Stripe: Payment processing. Handles parent payment data only — no children's information is shared with Stripe. Operates under Stripe's Data Processing Agreement.
All service providers operate under written data processing agreements that require them to maintain the confidentiality, security, and integrity of any data they process on our behalf (per COPPA 16 CFR 312.8). None of our service providers use children's data to train AI models.
We do not condition your child's participation in our service on the collection of more personal information than is reasonably necessary to provide personalized stories.
8. Data Security
We maintain strict security measures to protect children's information:
- Encryption in transit (TLS 1.3) and at rest (AES-256)
- Access controls limiting who can view children's data
- Regular security audits and vulnerability assessments
- Employee training on COPPA compliance
- Incident response procedures for potential breaches
9. Data Retention Policy
In accordance with the 2025 COPPA amendments (16 CFR 312.10), we maintain this written data retention policy addressing: (a) the purposes for which children's personal information is collected, (b) the business need justifying retention of that information, and (c) a specific timeline for deletion once the business need no longer exists.
We retain children's information only as long as reasonably necessary to fulfill the purpose for which it was collected. Below are our retention periods, the purpose of collection, and the business justification for each:
| Data Category | Purpose of Collection | Retention Period | Business Need for Retention |
|---|---|---|---|
| Child profile (name, age, preferences) | Personalize AI-generated stories with age-appropriate content and familiar details | Duration of active subscription | Required to generate personalized stories and maintain reading continuity across chapters |
| Generated stories and illustrations | Deliver the primary service: personalized stories for the child to read | Duration of active subscription | Stories are the primary service deliverable; parents re-read chapters with their children |
| Onboarding chat transcripts | Extract child profile data from the parent's conversational onboarding | 90 days after profile creation | Used to extract profile data; no longer needed after profile is established |
| Parent feedback on chapters | Adapt tone, pacing, and content of future chapters to parent preferences | Duration of active subscription | Feedback shapes tone and pacing of subsequent chapters within the same story |
| Consent records (timestamp, IP) | Document verifiable parental consent as required by COPPA | 3 years after account closure | Legal compliance — proof of verifiable parental consent |
Deletion Timelines
- Deleted profiles: All child data permanently deleted within 30 days
- Closed accounts: All data permanently deleted within 30 days (except consent records retained for legal compliance)
- Inactive accounts: Accounts with no login for 12 months receive a notification; if no response within 30 days, all data is deleted
When data is deleted, it is permanently removed from our databases and all service provider systems. We do not retain copies for analytics or any other purpose.
10. Not Medical or Therapeutic Services
HeroMe is an AI-powered storytelling platform for entertainment and educational purposes only. It is not a medical device, therapeutic intervention, or healthcare service. Information collected about children is used solely to personalize stories and does not constitute a clinical assessment, diagnosis, or treatment. Parents and guardians are solely responsible for all decisions regarding their child's health, wellbeing, and development. For concerns about your child's health or behavior, consult a qualified healthcare professional.
11. Contact Us
For questions about our COPPA compliance or to exercise your parental rights:
Vitasphere COPPA Compliance OfficerEmail: coppa@herome.ai
Phone: Contact via privacy@herome.ai
Address: 701 South St, STE 100, Mountain Home, AR 72653, United States
We will respond to all COPPA-related requests within 48 hours.
12. FTC Information
For more information about COPPA, visit the Federal Trade Commission's website at ftc.gov/coppa.
To file a complaint about a potential COPPA violation, contact the FTC at ftc.gov/complaint.